Blog

In Search of a Logo – Our Adventure Ostriches and an Artist from Brooklyn, NY

When it comes to creative endeavors, I’ll be the first to admit that I’m a solid one on a creativity scale of 1 to 10. So, it wasn’t too surprising that in-house ideas for a logo did not span much beyond variations of the usual travel logo images – airplane, the earth, suitcase, etc. None of our ideas really piqued our own interest or got us excited. And getting a logo design from the pros reflecting the fun & unqiueness that is Gen X Travel proved to be much harder than it should be.

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The Genesis of Gen X Travel Club – Part 1 of 2: When Gen X was YOLO

A frequent question is how did Gen X Travel Club start. It was initally born from a love of travel and turning the saying, "love what you do" into action.

People I know would often comment that I might as well start a travel company with all of the travel planning I do, trips I go on, and my passion for quality, thoughtful travel.  And, they loved the concept of small group vacations, non-touristy travel.

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The Genesis of Gen X Travel Club – Part 2 of 2: YOLO is Gen X

The new small group trips & non-touristy travel initiative dubbed YOLO (You Only Live Once) World Travel was humming along – a few super fun trips each year full of smiles, laughs and adventure. And all was good. However, there seemed to be an opportunity to improve the travel experience. While all of our trips went well, as they were high quality and well-planned. One of the insights from the initial days with YOLO World Travel was that it might be better to have people travel together who are in the same general age bracket. 

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